FOUNDERS OF WHALR
The first time Mitch was asked to lead a sales team, he was a bit shocked. His career had been spent in engineering not sales. So he brought the methodical approach of an engineer to his new work and reverse engineered the sales process. He built systems to aggregate prospect data and listen for buying signals in customer usage patterns. It turned out that this approach worked, so he partnered with Ryo (not pictured) and went on to implement similar systems with several teams. With Whalr they are making their platform available to the world to empower sales professionals to be more effective.